Last updated: 20 January 2026
1. Who we are
Openforwards Ltd (“Openforwards”, “we”, “us”) is the controller of your personal data for this website.
- Website: www.openforwards.com
- Email: support@openforwards.com
- Telephone: +44 121 523 1108
- Address: The Jewellery Business Centre, 95 Spencer Street, Birmingham, B18 6DA, UK
- Company registration number: 10005311
If you have questions about this notice or want to exercise your rights, contact us using the details above.
2. What this notice covers
This notice explains how we use personal data when you:
- browse our website
- contact us via forms, email, or phone
- sign up to newsletters/updates
- download resources (e.g., lead magnets)
- interact with our marketing (where applicable)
If you become a therapy client or a course/member customer, please also read the relevant privacy notice:
- Client Privacy Notice
- Online Learning Privacy Notice
3. Personal data we collect
Information you give us
- Identity and contact details (name, email, phone, address)
- Enquiry details (what you write in forms/emails)
- Marketing preferences (e.g., opt-in/opt-out)
- Any attachments you send us
Information we collect automatically
- Technical data (IP address, device type, browser, pages visited, approximate location, referral source)
- Cookie and similar technology data (see our Cookie Policy)
4. How we use your data (purposes + lawful bases)
UK GDPR requires a lawful basis for each purpose.
We use your personal data to:
- Run and protect our website (security, troubleshooting, performance)
- Lawful basis: Legitimate interests (running a safe, effective website)
- Respond to enquiries and provide information you request
- Lawful basis: Legitimate interests and/or steps prior to a contract
- Provide requested resources (downloads, webinars, mailing list items)
- Lawful basis: Contract (if you request it) or legitimate interests
- Send newsletters/marketing (where you’ve opted in, or where permitted)
- Lawful basis: Consent (opt-in) and/or legitimate interests (depending on context)
You can unsubscribe at any time.
- Measure and improve website performance (analytics)
- Lawful basis: Consent for non-essential cookies/analytics where required
5. Cookies and similar technologies
We use cookies and similar tools to make the site work and to understand how it’s used. Non-essential cookies (e.g., analytics/advertising) are only set with valid consent, and you must be able to accept/reject them easily.
See: Cookie Policy and Manage Cookies.
6. Who we share data with
We share data only as needed with trusted providers, for example:
- Website hosting and IT support
- Email/newsletter provider
- CRM and scheduling tools
- Analytics providers (where consented)
- Professional advisers (accountants, legal) where necessary
Specific Organisations: Google Analytics, GenieAI, Convertkit, Cloudflare, WriteUpp, ZOOM, Mighty Networks, Substack, OneDrive, Dropbox
7. International transfers
Some providers may store/process data outside the UK. If so, we ensure appropriate safeguards are used (for example, UK adequacy regulations or approved transfer mechanisms).
8. How long we keep your data
We keep personal data only as long as needed for the purpose collected, or to meet legal obligations. Where we don’t specify exact periods, we apply clear retention criteria (e.g., nature of enquiry, business/accounting needs, and limitation periods).
Typical examples:
- Enquiries: 24 months after last contact.
- Marketing list: until you unsubscribe + 18 weeks suppression record.
- Therapy & Supervision Clients: 7 Years.
9. Your rights
You have rights including access, correction, erasure, restriction, objection, portability, and the right to withdraw consent (where consent is used).
10. Complaints
We’d like the chance to resolve concerns first. You also have the right to complain to the Information Commissioner’s Office (ICO).
11. Changes to this notice
We may update this notice. The latest version will be posted on this page.
